XXLpix smartAPI is a SOAP/XML server which enables enterprises to exchange order data and processes with XXLpix by real-time transactions.
XXLpix - leading supplier for the photographic trade
Berlin, February 16, 2007 - XXLpix is Europe's leading service provider for Canvas Photos in the photographic trade. With the product XXL Canvas Photo the company has succeeded in establishing a brand on the market and in acquiring over 1200 integrated retailers in one year.
Wherever someone in Germany goes to a specialised photographer today to buy their own photos on canvas it is extremely probable that they will come across an XXLpix product. Because the company has succeeded in becoming Europe's market leader through consistent support for the specialist trade and the provision of sales promotion measures. Today, the brand is offered in over 1200 specialised stores and photographic studios in Germany.
Although 53% of all orders still come from Germany, Managing Director Daniel Cäsar sees a completely new challenge facing the company: "By the end of 2007 we intend to have twice as many customers from other European countries than from our home market in Germany. This means for us guaranteeing our high service level in eight European languages". A major challenge for the young company, which it is meeting by creating new jobs.
"2007 will be the year in which we extend our German market penetration to cover the whole European market" states the XXLpix Managing Director confidently. The company is aiming for over 3500 retailers in Europe by the end of 2007. According to the partner management, these resellers will be acquired not only through the company's own marketing department but also together with multipliers. Cäsar is optimistic as far as achieving the goal is concerned: negotiations with sales partners are already in full swing.
